BBW Stock — Build-A-Bear Workshop, Inc.

Build-A-Bear Workshop, Inc. (BBW)

Updated October 16, 2026.

BBW is a Stock. its distribution rate is 3.69%, its trailing-12-month yield is 3.65%. Dividend Vision Distribution Safety Score™ is 48/100 (Caution). Total return is 20.4% over the past 22 years, 888.9 points behind SPY at 909.3%.

Build-A-Bear Workshop operates as a mall-based specialty retailer offering experiential shopping experiences centered on customizable plush toys, along with clothing, accessories, and novelty items for children, with locations across North America and Europe and sales through physical stores, e-commerce, and third-party marketplaces. The company distributes quarterly at a modest current distribution rate. This stock may appeal to investors seeking income from a specialty retail business with a nostalgia-driven brand presence.

BBW performance versus SPY

Price and return data through 2026-10-16.

Total return is 20.4% over the past 22 years, 888.9 points behind SPY at 909.3%. Over the past year its total return — price change plus distributions reinvested — is -54.3%. Its deepest 1-year drawdown was 65.1%.

BBW key facts

Distribution Safety Score™

48 · Caution

Safety-Adjusted Yield

1.77%

Asset type

Stock

Asset class

Equity

Inception date

10/28/2004

Distribution rate

3.69%

Distribution frequency

Quarterly

Trailing yield

3.65%

Last close

$24.96 (as of 2026-10-16)

Market cap

$307,490,602

Average volume

380980.0

Dividend

$0.23

Ex-dividend date

09/24/2026

Payment date

10/08/2026

Beta

1.011

Payout ratio

25.2%

P/E ratio

6.18

Forward P/E

6.9204

EPS

$4.04

How Dividend Vision calculates yield and returns

Distribution rate (3.69%) uses calculation basis unavailable. Issuer rates can use a different denominator and date, including ex-date NAV. Trailing-12-month yield (3.65%) is the sum of split-adjusted cash distributions with ex-dates in the last 12 months, divided by the published price. It lags a recent raise or cut. Total return uses split-adjusted close with distributions reinvested on the ex-dividend date (a modeling convention, not the cash-settlement date) from the first stored bar on or after inception through the latest bar, compared with the same window on the benchmark. That is the security's total return, not your personal gain/loss.

Yield and safety methodology · Distribution rate methodology · Distribution Safety Score methodology

Sources and review

Primary sources: prices and distributions from Dividend Vision, derived from vendor EOD data.

Reviewed by Bert Sweet, CEO and Co-owner of Dividend Vision. Methodology: Distribution Safety Score.

BBW risks and drawbacks

BBW's current distribution rate is moderate, not a high-yield payout — the strategy is dividend quality more than maximum income. Payments are quarterly, so cash flow is lumpy versus a monthly fund. Total return has trailed SPY over the available window. The deepest 1-year drawdown on record here is 65.1%.

Who may consider BBW — and who may not

BBW may suit someone looking for moderate current income with a quality tilt. It is a weaker fit for investors who need monthly cash flow (BBW pays quarterly); investors hunting double-digit covered-call yields; investors whose main goal is matching SPY total return. This is educational context, not a recommendation to buy or sell.

More on BBW

• All tickers starting with B

Tagged: Consumer Discretionary, Dividend.

Frequently asked questions