A head-to-head comparison of JPMorgan Equity Premium Income ETF and Vanguard Dividend Appreciation Index Fund ETF Shares covering yield, cost, risk, and income potential.
ETFs and AUM reflect what Dividend Vision tracks — the issuer's full lineup may be larger.
JPMorgan operates a diverse ETF lineup of 46 funds spanning bond, equity, factor, income, index, international, money market, municipal, and sector strategies, establishing itself as a broad-based player across multiple asset classes and investment approaches. The issuer is particularly known for its income-focused offerings, including popular tickers like JEPI (Equity Premium Income) and JEPQ (Equity Premium Income ETF), which employ covered call and options strategies to generate distributions. JPMorgan's portfolio ranges from core index and fixed income funds to specialized sector and international equity ETFs, positioning the firm to serve both income-seeking and growth-oriented investors across diversified markets.
See our curated list of related YouTube videos on JEPI.
ETFs and AUM reflect what Dividend Vision tracks — the issuer's full lineup may be larger.
Vanguard is known for offering low-cost, passively managed ETFs that emphasize broad market exposure and long-term investing. The company operates 175 ETFs across diverse fund families including Index, Bond, Equity, Dividend, Income, International, Factor, and ESG strategies, serving investors with various goals from core portfolio building to specialized income generation. Notable for its scale and popular tickers like VB (total U.S. small-cap), BND (total bond market), and VBIAX (international bonds), Vanguard focuses on providing comprehensive, index-based investment solutions with an emphasis on cost efficiency and accessibility.
See our curated list of related YouTube videos on VIG.
Vanguard Dividend Appreciation Index Fund ETF Shares
Issuer
JPMorgan
Vanguard
Last Close
$56.58 as of July 15, 2026
$237.30 as of July 15, 2026
Distribution yield
8.21%
1.68%
Distribution Safety Score
72
100
Expense ratio
0.35%
0.06%
AUM
$44.3B
$108B
Distribution frequency
Monthly
Quarterly
Underlying index
SPX
a basket of Vanguard Dividend Appreciation ETF holdings
Objective
Covered Call
Seeks to track the performance of the S&P U.S. Dividend Growers Index, which consists of common stocks of companies that have a record of at least 10 years of increasing regular cash dividend payments.
Asset class
Equity
Equity
Inception date
05/20/2020
04/21/2006
Beta
0.43
0.75
Last dividend
$0.3872
$0.9990
Ex-dividend date
07/01/2026
06/26/2026
Bottom lineChoose JEPI if you want to maximize current income — roughly 8.21%, generated by selling options premium. Choose VIG if you want simple, diversified core exposure in one low-cost fund. There's no free lunch: JEPI's payout comes from selling options, which caps upside and can erode the share price over time, while VIG keeps full price exposure.
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Income calculator
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Projections assume the current yield and share price remain constant. Actual results will vary.
Quick verdict
JEPI (JPMorgan Equity Premium Income ETF) and VIG (Vanguard Dividend Appreciation Index Fund ETF Shares) are both dividend ETFs, but they take different approaches.
JEPI offers the higher yield at 8.21% vs 1.68% for VIG. A higher yield means more current income per dollar invested, though it may come with different risk characteristics.
VIG is cheaper with an expense ratio of 0.06% compared to 0.35%.
They track different benchmarks: JEPI is linked to SPX while VIG tracks a basket of Vanguard Dividend Appreciation ETF holdings, which means their performance drivers differ.
VIG is the larger fund by assets ($108B), which generally means tighter spreads and better liquidity.
Who should choose each?
Choose JEPI
JPMorgan Equity Premium Income ETF
Want to maximize current income — JEPI distributes roughly 8.21% from selling options premium, vs 1.68% for VIG.
Are comfortable with an options-income strategy — a large payout in exchange for capped upside.
Prefer lower volatility — a beta of 0.4 vs 0.8 for VIG.
Choose VIG
Vanguard Dividend Appreciation Index Fund ETF Shares
Want simple, diversified core exposure as a portfolio building block.
Want to keep costs low — a 0.06% expense ratio vs 0.35% for JEPI.
Not sure? Use the income calculator and snapshot above to weigh these trade-offs against your own goals.
Deep dive
Yield & income
On a $10,000 investment, JEPI would generate roughly $68.42/month, while VIG would produce $14.00/month, at current distribution rates.
JEPI yield8.21%
VIG yield1.68%
Monthly diff on $10K$54.42
Cost & efficiency
Over 10 years on $10,000, JEPI would cost approximately $350 in fees vs $60 for VIG (simplified, not compounded). The $290.00 difference may be offset by yield or performance.
JEPI ER0.35%
VIG ER0.06%
Strategy & risk
JEPI tracks SPX with a covered call approach, while VIG holds a basket of Vanguard Dividend Appreciation ETF holdings with an index approach. Beta is 0.43 for JEPI and 0.75 for VIG, indicating JEPI is less volatile relative to the market.
JEPI beta0.43
VIG beta0.75
Fund details
JEPI is managed by JPMorgan (launched 05/20/2020) with $44.3B in assets. VIG is managed by Vanguard (launched 04/21/2006) with $108B in assets.
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Frequently asked questions
Is JEPI or VIG better for dividend income?
It depends on your goals. JEPI currently offers the higher distribution yield, which means more income per dollar invested. However, a lower-yield fund may offer better total return or lower volatility. Consider your time horizon and risk tolerance.
What is the difference between JEPI and VIG?
JEPI (JPMorgan Equity Premium Income ETF) tracks SPX with a covered call approach, while VIG (Vanguard Dividend Appreciation Index Fund ETF Shares) holds a basket of Vanguard Dividend Appreciation ETF holdings with an index approach. They are issued by JPMorgan and Vanguard respectively.
Can I hold both JEPI and VIG?
Yes — nothing prevents holding both. Whether the combination actually diversifies depends on how much the underlying exposures overlap, which isn't fully measurable from the data on this page; review each security's holdings, sector, and strategy before treating them as complementary.
Which has lower fees, JEPI or VIG?
JEPI has an expense ratio of 0.35% while VIG charges 0.06%. Lower fees mean more of your investment returns stay in your pocket over time.
How much income does $10,000 in JEPI vs VIG generate?
At current rates, $10,000 in JEPI would generate roughly $68.42 per month ($821.00 annually). The same in VIG would produce about $14.00 per month ($168.00 annually).
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